Motorola today released two new video ads that feature
Apple’s iPhone 8 Plus, alongside the Moto Z2 smartphone and some Moto Mods. In these ads –
embedded below – Motorola touts the superiority of its Z2, as “your
phone” (including the iPhone 8) can’t “get loud” and can’t turn
into a projector. Of course, the Moto Z2 can’t do that by itself, either, as it
does it with the help of Moto Mods – including the recently released Moto Mod
Speaker with Amazon Alexa, and the Moto Insta-share Projector.
Furthermore, Motorola doesn’t appear to be impressed with
iPhone 8 Plus’ Portrait Mode, as long as the handset can’t “go beyond and
transform into a real 360 camera.” The Moto Z2 can do that transformation
thanks to a 360 Camera Mod. Then again, the Moto Z2 doesn’t feature a portrait
mode (and 360-degree images aren’t exactly the same thing), so we don’t quite
see the point Motorola is trying to make here.
Unless promotions and deals are involved, Motorola’s Moto
Mods aren’t free. Normally, the Alexa Mod costs $149, while the Insta-share Projector
and the 360 Camera Mod are priced at $299 each. Thus, a Moto smartphone can
indeed offer extra functionality, but, usually, this comes at a price that some customers may not be willing to pay. On the
plus side, Moto Mods are compatible with all Moto Z phones, including the Z2
Force, and the more affordable Z2 Play.
source: Motorola US (YouTube)